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The above questions are meant to stimulate thinking about the kinds of considerations that go into the pre-planning of a product launch. While not all the questions are relevant for every launch, it's a good idea to consider numerous pieces of a launch strategy beforehand.

And then after the launch, it can be a good idea to record what lessons have been learned in order to prepare for the next successful product launch.
Phyllis Zimbler Miller (@ZimblerMiller on Twitter) has an M.B.A. from The
Wharton School and is an Internet business consultant whose company
website has lots more useful advice like this. Download her free report on
"The Top 3 Internet Marketing Elements" to enhance your own Internet
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